The Fall 2014 survey period is Eastlan first measurement in Jackson.
Other new Eastlan markets this Fall include a pair of previously unrated markets in the Pacific Northwest: Pendleton, OR and Walla Walla, WA.
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| Mike Gould |
"This year has been a terrific year of increased acceptance among media buyers around the country, too. Each day, more are becoming appreciative of the tools Eastlan can offer to help in their challenge of buying radio in small and medium markets where audience data is often no longer available or dependent on undersized samples."
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